Helvetica, o filme

08 Aug 2006

Um documentário será lançado em 2007 para comemorar os 50 anos da fonte Helvetica. Será o primeiro documentário do gênero.

"Why make a film about a typeface, let alone a feature documentary film about Helvetica? Because it’s all around us. You’ve probably already seen Helvetica several times today. It might have told you which subway platform you needed, or tried to sell you investment services or vacation getaways in the ads in your morning paper … How did a typeface drawn by a little-known Swiss designer in 1957 become one of the most popular ways for us to communicate our words fifty years later?" (Gary Hustwit, Diretor)

Mais informações no site oficial.